If you’re about to set up a website for your business for the first time then you really want to start considering the features and options you want on the website. While you can discuss your needs and any good local web design team will be able to tell you what you need, it’s also a good idea to decide what you want and why before you go. Here are a few of the things that Seattle web designers agree are the best features for business websites.
UX is probably the most important thing to integrate into your web design. UX or User Experience refers to design that specifically makes it easy for users to visit and navigate your site. This means clean design, simple menus, and easy navigation. While it may mean skipping some of the bells and whistles, it does mean a better site.
If you want to look professional to local visitors then you want as much contact information available on the site as possible. The best way to go is to put some information in the header or footer and create a dedicated page with everything visitors need to get in touch.
Integrated Social Media
Visitors want to see that you’re an established business and the easiest way to show them that is to link in your social profiles. Showing a Facebook profile or Google Plus followers is the easiest way to convince modern web users that your site is established and trustworthy. Because many online shoppers actually research using social, many will actually click through to your business page and perhaps even like the page, which makes your social marketing that much easier.
The web is quickly becoming a very graphic driven place, and using graphics on your website creates a modern look. While you might be prepared to put up a few pictures of your products and perhaps a few stock photos, you should also consider creating graphic centric pages that center around an image. This makes your website cleaner, more modern, and simpler for viewers.
Whether you choose to go mobile friendly with a specific mobile website or with a responsive design, you need mobile friendly. An study showed that some 40% of Seattle smartphone owners use their phones to research businesses and products before shopping, even when out shopping, meaning that if your site is not mobile friendly, you could loose customers.
As a business, you want a website that is simple, easy to use, and informative. If you’re operating a web shop, you also want to make sure that your site is secure, offers secure protocol protection, and that it loads quickly enough to allow users to access and research products from their phones. Other than that, most of your services and pages might be unique to your business.
Want to know more about what goes into a great website? Or want to talk with professional Seattle web designers about building your perfect business website? Contact us today at 206-355-0894 to get a free estimate.