Posts Tagged Social media
The Story Of Twitter In Picture Form – Seattle Social Media Agency
Posted by Rory Martin in Search Engine Optimization, Social Media Marketing on June 22, 2009
We are a company that specializes in Seattle Social Media Marketing. We are always trying to post more of these great articeles..for more information please visit our site at RoryMartin.com Now check this out:
RoryMartin.com – Use PRWEB to write Press Release – Seattle Social Media Marketing
Posted by Rory Martin in Search Engine Optimization, Social Media Marketing, Social Networking on June 21, 2009
CLICK HERE TO LISTEN TO THIS AUDIO
As a Seattle Web Design company that specializes in Seattle Search Engine Optimization and Seattle Social Media Marketing, we recommend using BlogTalkRadio.com for better SEO. It’s got deep linking like LinkedIn. In this audio blog I share with you how to write your first press release using another amazing source for press online: PRWEB.
CLICK HERE TO LISTEN TO THIS AUDIO
This show covers how to write your first press release from PRWEB. For more info visit our website at www.rorymartin.com. Why Use PRWeb: Drives Traffic, Increase Sales, Easy to Use, Cost effective Generate Publicity, Measure Results. It Drives Traffic to your Site. PRWeb raises your visibility online where millions of people are searching for information. Be found on search engines. Your PRWeb release will be indexed by search engines like Google, sent to top news sites like Yahoo! News and placed into over 250,000 RSS feeds pulled each day by bloggers, journalists and consumers. Appear on other premium sites. PRWeb also helps you build backlinks and inbound links from other premium sites, one of the most important assets to build your website’s credibility in search engines. All of this helps more people find you online and click through to your website. It Increases Sales: PRWeb releases not only help more people find you, they help more people buy your products or services. Reach millions of potential prospects. Unlike email marketing, online news releases have the potential to reach millions of potential customers who aren’t on your mailing list. Attract potential customers with your news. A PRWeb release is like a “virtual sales brochure” that can be seen by millions and uses actual news about your company to attract potential customers. It’s Easy. You don’t need to be a PR or marketing expert to start building online visibility. No training necessary because Seattle Social Media Marketing Experts RoryMartin.com will set it all up for you. There’s no special “know-how” required — even if you’ve never written a press release before we make it so easy that all you need to do is select a visibility level, drop in your content and send your release.
CLICK HERE TO LISTEN TO THIS AUDIO
As a Seattle Web Design company that specializes in Seattle Search Engine Optimization and Seattle Social Media Marketing,we are committed to posting better and better posts that help you and your peers use great online tools..for more information please visit our site at RoryMartin.com
Now That It’s The One Millionth and First Word, “Web 3.0″ Can Be Retired To The Dictionary
Posted by Rory Martin in Search Engine Optimization, Social Media Marketing, Social Networking, Web Design and Development on June 10, 2009
I kid I kid but…seriously?
As a Seattle Web Design company that specializes in Seattle Search Engine Optimization and Seattle Social Media Marketing, I think TechCrunch is sweet and reference it as much as possible. The following are some examples of how we’ll work with you even if you’re not a big corporate company but have monthly marketing budget.
For the original post click here
What do you do if you are an obscure language group in Austin, Texas looking for attention? You declare “Web 2.0″ the one millionth word
in the English language. So says the Global Language Monitor, which looks at usage of words on the Web and adds them to its online dictionaries. “Web 2.0″ has been in common usage for a long time, even though Merriam-Webster does not yet recognize it. But interest in the term peaked long ago, and everyone is pretty much ready to move on now. Even John Battelle and Tim O’Reilly, who popularized the term with their Web 2.0 conferences, realize the term is stale. They are looking to extend their brand by calling their next conference “Web Squared.” I guess Web 3.0 was taken.
Kudos to the Language Monitor for picking the one word guaranteed to get them coverage. I just don’t think that “Hai Joi” (Word No. 999,999) or “Noob” (No. 999,998) would have elicited the same response. However, their definition is not so great:
Web 3.0 – The next generation of web products and services, coming soon to a browser near you.
As a Seattle Web Design company that specializes in Seattle Search Engine Optimization and Seattle Social Media Marketing,we are committed to posting more of these posts..for more information please visit our site at RoryMartin.com
Conenza Tops Cool Vendor List for Social Networking Companies
Posted by Rory Martin in Social Networking on April 4, 2009
For the full article on Conenza.com click here
Conenza Named “Cool Vendor” in Social Software Report by Gartner
Vendors selected for the “Cool Vendors in Social Software” report are “innovative, impactful and intriguing”
SEATTLE, WA, (PRWEB) March 17, 2009 – Conenza, a leading provider of corporate social networking solutions for enterprise alumni and employee communities, today announced that it was one of four vendors listed in the “Cool Vendors in Social Software, 2009” (1) report by top analyst firm, Gartner, Inc.
According to the Gartner report, “social software is one of the hottest areas in the software industry.” Strategic CIOs and HR leaders are leveraging social software to retain access to the valuable knowledge of departing employees, reduce recruiting costs, facilitate effective employee on-boarding and off-boarding, and build extended talent pools of company-savvy collaborators and contributors.
“In today’s challenging economic environment, companies are looking for ways to quickly increase efficiency and cut costs,” said Tony Audino, Conenza CEO. “A private and secure corporate social network can enable a company to enhance collaboration and the sharing of best practices and information across the enterprise, identify and leverage the unique skill sets of employees and corporate alumni, and create valuable connections between and among current and former employees around the globe. With world-class technology and more than a decade of ‘online community-building’ experience, Conenza guides Global 2000 companies in building and growing vibrant online alumni and employee social networks, providing a competitive advantage in talent management, knowledge retention, business development, and high-value marketing.”
For the full article on Conenza.com click here
Top 10 mistakes made by people in Social media in 2009.
Posted by Rory Martin in Social Media Marketing on March 19, 2009
Great list from ezarticles:
As a Seattle Web Design company that specializes in Seattle Search Engine Optimization and Seattle Social Media Marketing, I really like this article…for more information please visit our site at RoryMartin.com
“1) Lack of Consistent Visibility.
You cannot make a path and create a presence in Social Media, without CONSISTENTLY being SEEN and HEARD with your message. Ask Carrie Wilkerson. Or Timothy Carter. NOT going to happen. That is why that you MUST create a Presence on the web DAILY- and be seen and heard as part of the community. A tree does not grow part time. It must be consistent in it’s efforts. It is the same with your Social Media marketing.
2) Focusing too much on being heard.
LISTEN first- THEN talk. Social Media is about Listening to what is being said- by your prospects and customers- and social media in general. You would never enter a party or social event and immediately start yelling out what you wanted to talk about.
Neither should you in Social Media. LISTEN and then LEARN- and then Let your voice be heard- ONLY as a part of the existing conversation. Your time to start the conversation will come.
3) Taking, instead of GIVING to the Social Media Community.
Ahhhhh- lots of takers out in the Web 2,0 world. But NOT YOU. GIVE first. Give Value. Give Suggestions. Give Advice. Give ideas. Give Encouragement. Give News. Give New Possibilities. Give Words of Gratitude. But do NOT take relentlessly. You will be shunned and labeled as such.
If you REALLY want to create powerful influence- GIVE. How does that work?
GIVE = Gain Influence Very Easily. Give FIRST – and you will never come in Second.
4) Not Joining groups.
Groups are where you can have some of the greatest growth and learning. I belong to a ton of groups. Why? Because of 2 reasons: 1) I learn a lot from other people. 2) I CONNECT with the folks in the group.
Groups are a “secret weapon” that you should use on as many social sites as you can. They will not only Enlarge you- but also the possibilities that the group can bring to your life.
5) Not attending Events.
Events ROCK. And you should be attending at least 1 event a week to do 2 things: 1) Become more Visible. 2) To learn from people that know things you do not.
Events are what i call the “Hidden University” of social Media. You can learn a LOT and grow a lot from events.
Look at the events that interest you. And pick on event that mildly interests you. And see if you can learn something even from that event. I have an event journal. and every event that i attend- i keep a log of what was said so i can review it later. You may want to do the same.
6) Not enough VALUE in what they are doing.
Value RULES in Social Media. And we train on what we call “Surprising Value.” This is the type of Value that is so great and unexpected that it surprises the person that discovers it. Put More Value in your POSTS. Put more Value in your PODCASTS. Put more Value in your Conversations. Put more Value in your Articles. Put More Value in your Recommendations. Put More Value in YOU and what you bring to the Social Media table.
Value RULES. And the one with the MOST value at the end of the day- reigns.
7) Joining Too Many Social Media sites.
There are about 3,600 Social Media sites. You need maybe 5-7. You read that right. You need 5-7 PRIMARY Social Sites. Then you need maybe 25-30, or even 50 Secondary sites for Link Building and traffic purposes. The main sites that you should be a part of- is up to you. My ‘Big 73 are Facebook, Twitter, youTube, LinkedIn, Stumbleupon, Plaxo, and WordPress – along with mashable. These are the CORE of my Social Media Marketing.
Do I belong to more? Heavens yes- a LOT more’ but have automated those through ping.fm and other social software.
Do NOT try and be seen on a hundred sites. Facebook alone can keep you busy with over 200 million people. The same with MySpace, or Friendster. Master ONE site while mastering social media and then another, and then another, until you have YOUR “Big 7.” And then automate the rest.
8) Focusing too much on Monetizing Social Media.
Nothing wrong with monetization on the internet. We do it a LOT- and daily. But focusing too much on that in social media- is , well…not cool. People do not mind knowing about an offer, or new info product. But how about giving some VALUE first with it- then invite them to an event- and then at the end of the conference call or webinar-give them a chance to purchase your product.
What do I see daily? URLs and messages SELLING SELLING SELLING! Whew- wish that would not happen so blatantly. It has gotten better, but if you have a great content rich info product- here is a novel idea: GIVE part of the info away FIRST and let the person ASK you for the product if they like it.
Hmmm….that just might be an idea worth considering.
9) Thinking that You are Nobody and Social Media Success is for other people.
Ask Chris Brogan. Ask Scott Monty. Ask Alejandro Reyes. Ask Brian Solis. Ask Dave Taylor. Ask Shama Hyder. EVRYONE has a great possibility to becoming SOMEBODY in Social Media. THAT is the beauty of the culture. Everyone who contributes Value and Connection- is more than welcome to achieve whatever they want. Chris Brogan once had 10 readers of his blog. Now he has almost 40,000 people following him on twitter alone. Brian Clark of copyblogger fame once had 10 readers. So did Scoble. So did Monty. So did Shama. And the list is endless.
There is GREATNESS inside of you-and there is NO BETTER place than Social Media to unleash it upon the world. You ARE Somebody- and always have been. YOU are a Social Media Rockstar- in training!
10) Not Branding Yourself Strong Enough.
Branding is a tool that we all use in Social Media. It is WHO YOU ARE- and what people remember about you. It could be a phrase-“Just Do It (TM)”- or a slogan- “”We’ve Got You Covered.” Or even a questions- “Can You Hear me Now?” or just a Name-“Trump.”
You need to get a slogan or phrase that you can start wrapping in your messages. You need to get an image that speaks what you want the public to see and know. And you need to decide -what is the ONE THING I want people to think of FIRST- when they think of me and my company? THAT is the start of a good brand build. Do not be just another face in the web 2.0 world. Set yourself apart and above the fray with a brand that rocks. We teach what is called “Connection Branding” and we have saying:
“Do NOT just be known or remembered- become UNFORGETTABLE.” ”
THAT is what you need to do!
These are the top 10 mistakes people will make in Social Media in 2009. Yes, i Know there are others- but these are the ones that i see as the most prevalent in Social Media marketing.”
As a Seattle Web Design company that specializes in Seattle Search Engine Optimization and Seattle Social Media Marketing, I really like this article…for more information please visit our site at RoryMartin.com
The Five Pillars of Social Media Marketing
Posted by Rory Martin in Social Media Marketing on March 19, 2009
Great article from MarketingPilgrim.com
Any and all forms of Social Media Marketing tactics fall under at least one of these five forms of action. Often the same channel will incorporate two or more of these:
1.   Declaration of Identity
2.   Identity through Association
3.   User-initiated Conversation
4.   Provider-initiated Conversation
5.   In-Person Interaction
Identity-based Interaction is your declaration of your value, who you are, and where you can be found. Your customer happens upon your online identity that you, as a provider, define and declare. This is anything from your About Us pages on your blog or website, to your MySpace profile, to your Naymz profile. Here, there is very little interaction outside of your own declaration, but this becomes critical in defining how you can benefit your marketplace.
There has been a recent outcrop of websites created purely for this function. An expanded business card, if you will. Most also include the opportunity to link to your other forms of presence online, bringing together your presence in one place…well, kind-of. They include:
•   Naymz
•   Ziki
•   ClaimID
•   SuprGlu
•   LinkedIn
Association-based Interaction is your customers’ opportunity to associate themselves with you and you with your customers. Most obviously, this is accomplished through things like becoming “Friends†on MySpace, you and your customers’ BlogRoll, or through their social bookmarking. This is your customer wearing your company’s logo proudly – Like Andy wears his Beatles shirts.
The most explicit form of allowing for this ability is through social bookmarking sites. I say this, and not social networking sites, because this is the sole function of these sites. Make it easy for your customers to bookmark your site, blog posts, etc with their favorite tool.
Creative Business Growth- A Workshop With Local Experts – The Lab
Posted by Rory Martin in Social Networking on March 12, 2009
Velocity Art And Design
As a Seattle Web Design company that specializes in Seattle Search Engine Optimization and Seattle Social Media Marketing, I really loved doing this event…for more information please visit our site at RoryMartin.com
Creative Business Growth: A Workshop With Local Experts
March 19 6-8 pm at our Seattle Store
251 Yale Ave N. Seattle WA 98109Â 206.749.9575
Guest Experts include
Rory Martin: Seattle web design – Rory has run web design and marketing firms for 12 years including www.rorymartin.com. His areas of expertise are growing small businesses with limited resources, search engine optimization, applying social media to business models, and web design in Seattle.
Tracy Schneider: A writer with the Seattle P-I and principal of her own marketing firm, Tracy excels in unconventional marketing for business and non-profit organizations. Tracy will be discussing how to promote one’s company through traditional and non-traditional means.
Kristen Rask and Andrea Porter: Owners of Bluebottle Gallery and Schmancy, Andrea and Kristen are collectively the Grassroots Business Association. Speaking on the GBA, their perspective as retailers, and how to support a network of small businesses. They will also be addressing growth of a retail business.
Thanks to Trophy Cupcakes and DrySoda for the refreshments.
Join us for an excellent lecture on Seattle web design.
As a Seattle Web Design company that specializes in Seattle Search Engine Optimization and Seattle Social Media Marketing, I really like this space for meeting…for more information please visit our site at RoryMartin.com
Competitor Analysis in Seattle
Posted by Rory Martin in Uncategorized on March 10, 2009
The RoryMartin.com method of competitor analysis in Seattle is the process of reviewing the strengths and weaknesses of existing and upcoming competitors. The analysis provides an offensive and defensive strategic framework through which to identify opportunities and threats.
Seattle competitor analysis is an essential part of corporate strategy. Many firms do not conduct this type of analysis often enough. Instead, many companies operate on impressions and intuition, based on experience. As a result, traditional practices place most firms at risk of having competitive blindspots due to a lack of this, competitor analysis.
No matter your location, firms in Arlington, Auburn, Bellevue, Boise, Bonney Lake, Bremerton, Des Moines, Edmonds, Everett, Gig Harbor, Graham, Indianola, Issaquah, Kent, Kingston, Kirkland, Lake Stevens, Langley, Los Angeles, Lynnwood, Marysville, Mill Creek, Mukilteo, Oak Harbor, Olympia, Orting, Portland, Port Gamble, Port Orchard, Poulsbo, Puyallup, Redmond, Renton, SeaTac,  Seattle, Silverdale, Snohomish, Southworth, Steilacoom, Suquamish, Tacoma, Tukwila, Tumwater, and Yelm, can all benefit from local Competitor analysis.
One useful technique is making a competitor overview. The steps include:
- Define your business – scope and nature.
- List your competitors.
- Determine your customers and what benefits they expect.
- Determine your industry’s key success factors.
- Rank the key success factors by giving each one a value.
- Rank each competitor using the key success factors.
- Add each of the columns for an assessment of each competitor.
Let RoryMaritn.com help you implement your Competitor analysis in Seattle, online and in your local communtiy.
Our Service Areas
Posted by Rory Martin in Search Engine Optimization, Social Media Marketing, Social Networking, Web Design and Development on February 2, 2009
RoryMartin.com offers web design and development in Seattle. We services the following areas and beyond.
Arlington, Auburn, Bellevue, Boise, Bonney Lake, Bremerton, Des Moines, Edmonds, Everett, Gig Harbor, Graham, Indianola, Issaquah, Kent, Kingston, Kirkland, Lake Stevens, Langley, Los Angeles, Lynnwood, Marysville, Mill Creek, Mukilteo, Oak Harbor, Olympia, Orting, Portland, Port Gamble, Port Orchard, Poulsbo, Puyallup, Redmond, Renton, SeaTac, Seattle, Silverdale, Snohomish, Southworth, Steilacoom, Suquamish, Tacoma, Tukwila, Tumwater, Yelm.
Online, or in person.
Contact us today…Rory@RoryMartin.com Phone: 206-355-0894
Content Management
Posted by Rory Martin in Search Engine Optimization, Social Media Marketing, Social Networking on January 23, 2009
Rory Martin Web Design in Seattle, specializes in web content management systems.
We design to simplify the administration of web sites. In particular, allowing business owners to edit their own site’s content without the need for any technical knowledge.
Recent Comments